Based in Singapore, Lumens Group is a family of brands offering an ecosystem of services around cars. Our story began as a private hire car leasing company to address the needs of the new sharing economy led by Uber and Grab. Our core business has been leasing to ride hailing drivers and we grew our car fleet to one of the largest in Singapore in under 8 years. During this time, we have expanded our services to personal & corporate vehicle leasing, vehicle purchasing and financing.
Emerging strong from the Covid-19 period, Lumens is building for an exciting new era that brings in a wide range of merchants and individual consumers to our ecosystem. By owning a critical mass of vehicles and driver relationships, we are able to innovate on vehicle setup, driver upskilling & deployment, as well as technology and data capabilities to build mobility platform services that impact our everyday lives.
Your role
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Assisting in the planning, coordination, and execution of customer marketing
campaigns and initiatives.
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Collaborating to analyse customer data and behaviour to segment the
customer base for targeted marketing efforts.
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Supporting the creation and distribution of marketing collateral, emails, social media content,
and other materials to engage customers.
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Supporting social media campaigns, content calendar creation,
community engagement, and performance tracking on platforms like Facebook, Instagram, Twitter,
and LinkedIn.
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Conducting basic data analysis to track campaign performance, customer engagement, and marketing effectiveness.
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Supporting the planning and coordination of customer events, webinars, or virtual experiences.
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Working with cross-functional teams, such as design, content, and analytics, to
coordinate digital marketing efforts and ensure campaign alignment.
What we are looking for
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Currently pursuing a Diploma in Business, Marketing, or a related field.
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Works well in a fast-paced environment and within tight deadlines.
